From The Jam Factory – Sarah Hyndman.

Process & Effect: Apple tapestry

Posted in Hand printed, Process & Effect series by Type Tasting on March 8, 2011

As a graphic designer Apple products have not only played both an important part throughout my career, they’ve also been woven into my everyday life. The products have empowered me to learn, hone, perfect my skills and to share what I do with others. We’re all very aware of recent innovations which have shaped the way we receive information and communicate. But Apple had vision from the outset, from the pre-launch ad for the first Macintosh which was directed by Ridley Scott, through giving us the mouse and realistic desktop, access to fonts, and now the iPad that has lit a fuse that will change our future in ways that we can’t yet imagine.

The timeline of Apple innovations in stitching-influenced type combined with bitmap type taken from the early Apple desktop. Both typefaces are grid-based and sit together well. A large happy Mac is to be overprinted in yellow and the final screen print will be embossed and signed.


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